Monday, January 16, 2017

Where to Find Eco-Friendly Promotional Products


Look around your own home or office, and chances are you'll find more than a few promotional products from other companies. But as you consider ways to build up your own brand recognition, what can you do to stand out from the crowd?

Sustainability is in. Demonstrating that your company is devoted to the planet is the perfect way to grab attention, regardless of the industry you are part of. When thinking about promotional products, the right direction moving forward is to make the best possible effort toward sustainability. By utilizing environmentally-friendly products, you can show that your business cares about more than just the bottom line.

On top of that, it gives you a story behind your promotional product. Having a story and a product that connects on multiple levels, is how you can stand out from competitors. Handing out a coaster with your business name on it will likely get it relegated to a desk drawer – handing out a seed-implanted coaster, or wooden coaster, will make it an attractive desk adornment or something the customer will plant and enjoy for years. Building this sort of connection will help keep your company in the front of the customer’s mind, and these can be useful triggers long after a trade show or meeting is over.

Here at Stamar Packaging, we aren’t just a leading distributor of packaging, shipping, and industrial supplies, we also offer a wide range of promotional products. While we do provide the standards – including those stress toys and pens – we also aim to innovate in the field, which is why we produce a range of eco-friendly promotional products to help you stick out from the crowd. These include:

·         Coasters/lids manufactured from 100% U.S. corn plastic

·         Seed Paper Coasters that are made of recycled material, and embedded with wildflower seeds, to grow your own desktop flower garden!

·         Bamboo plaques, awards, and stands

·         Branded rain gauges, for your gardening friends

·         Cloth tote bags

·         And many more

Check out our full range of eco-friendly promotional products, and see what Stamar can do for you as far as eco-friendly promotional products. While some companies may see this as a trend, we at Stamar see this as a big part of the future, and we are committed to growing our environmentally-friendly product line far into the future. Keep an eye as our line grows, or get in contact with us to see about potential future innovations.

Tuesday, January 3, 2017

Examining the Growth of Digital Printing for Corrugated Packaging


Digital printing has been steadily growing and holds a lot of promise for the future. While color digital printing has been a boon for color digital labels, folding cartons, and flexible packaging, corrugated packaging hasn't been as receptive, with only specialist converters available and low usage.

All of that is changing though. Suppliers such as Hewlett Packard are emerging with solutions for short-run digital printing of corrugated products, including secondary packs and displays. These digital printers address the concerns of designers and marketers by providing a new generation of solutions that can retain the quality of traditional analog printing – image quality and color being the primary concerns. While analog printing will likely continue to be the standard in the near future, digital printing is edging closer to wider acceptance, due to some distinct advantages.

The advantages of digital printing for corrugated packaging are much the same as digital’s advantages for any type of printing, although this opens up a new segment. These advantages include:

·         Ability to print low-count print runs with improved cost efficiency – a digital run can print off anywhere from 1 to thousands, with little waste or warm-up cost.

·         Prototyping ability for targeting specific markets.

·         Improved turn-around times for low-count runs.

·         Freeing up analog presses for printing long runs, allowing faster turn time on those as well.

·         The ability to print variable imagery

·         Easy transition between sheet sizes

Digital is truly a great innovation for the future of printing, though it is unlikely to replace analog printing outright – we see them as complimentary technologies, and expect them to work together as such as digital gains more traction.

Here at Stamar Packaging, we love to see the innovation and evolution of technology that allows us to provide better response times, with better pricing, to keep our customers pleased. We look forward to the continued emergence of digital printing for corrugated packaging, with the idea that this will one day become an even bigger part of our current business